Thursday 7 March 2013

MORE PROOF OF THE IMPORTANCE OF A FACEBOOK PAGE FOR YOUR BRAND


If you’ve been reading this blog, or any informational content pertaining to using Facebook for business, you know that Facebook is a meaningful and useful forum within which to promote your brand.  A Facebook page for your business is free of charge, it’s interactive and, of 1000 people surveyed, most (82% of those people who “like” brands) feel that, “Facebook is a good place to interact with brands…”  This is according to an infographic put forth by market research company, Lab42.  In fact, the infographic cites that “87 percent of people Like brands on Facebook”! 

I have included the infographic below for you to see, but just to cite a couple more very interesting findings:
75 percent of respondents felt more connected to a brand on Facebook and 50 percent of respondents feel that …”The brand’s Facebook page is more useful than its website…”  Furthermore, 77 percent agree that they have actually saved money as a result of Liking brands on Facebook!

So, if you don’t think that a Facebook page is relevant for your business, think again!  Time to get started.

Here’s the infographic in its entirety – enjoy…